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to Scale An Online Beauty Brand!
"New Book Reveals A No-Nonsense Approach To Grow Your Beauty Brand Quickly & Profitably"
While also learning how to acquire & retain the most customers
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What is the Beauty Millionaire eBook?
"Beauty Millionaire" is simply a practical approach to help early-stage beauty brands scale quickly without overspending on ads or burning through customers.
We achieve this by teaching you how to optimize your marketing strategy, acquire & retain the most customers and improve user experience over the course of 90 days.
In fact, some of these things can be done TODAY with minimal effort! Sometimes all you need is direction.
And as a result, your business grows, you profit, and you can work on your business full-time.
This is what makes a Beauty Millionaire.
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Beauty Millionaire is a shortcut
Before I started Scale Your Beauty Brand, I struggled with figuring out how to scale e-commerce businesses for years! But I love a good puzzle so I went to work.
Between working on several businesses and studying late at night, I soaked up everything I could (still do).
I was working around the clock as a media buyer.
I was reading tons of books on business, marketing, advertising, economics…you name it.
I was taking every course I could get my hands on and even sharing the cost of multi-thousand dollar courses with my closest friends if I had to.
I was monitoring trends and masterminding with my peers as we all embarked on entrepreneurial conquests. I was analyzing every landing page, website, marketing campaign, advertisement, sms promotion and email flow that came across any screen in front of me…
…and implementing what I learned in a few hundred businesses along the way.
I’ve been a relentless sponge with an endless capacity for nearly a decade and counting. And everything I’ve learned thus far – between every win and every loss – has led me to this moment right here…with you.
Are you trying to break that six-figure or even seven-figure revenue barrier in your business? Well, with the invaluable knowledge I’ve gathered over the years, I’m here to reveal to you the secrets behind scaling your business beyond those barriers in as a little as 90 days.
After several years of testing everything I can and figuring things out the hard way - I've finally reached a point where I can provide a framework that positions beauty brands to scale quickly without wasting anymore time.
Now, you have the opportunity to duplicate the entire Scale Your Beauty Brand system that I built by downloading a $4.99 ebook called Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand in Only 3 Months.
Here's how it works:
Here's How I Went From Barely Making $500 To Scaling Brands With The Same Secrets Some of the World’s Largest Brands Use
Successful Brands And Competitive Marketing Agencies Are Keeping These Secrets Under Lock And Key Or Trading Them In Exchange For Thousands Of Dollars. - Read The Story Below To Discover The Methods of Beauty Millionaire
Let’s take a brand I helped build a few years ago for example…
They were stagnant like most D2C beauty brands. They had way too many products and no strategy for moving them. Their website wasn’t set up to convert visitors to paying customers at a high rate.
They were over-reliant on their social media following for getting people to visit their site.
They could only get 10% of customers to pledge loyalty every month.
People weren't spending much money with them.
I took a look at the business up close from ads to accounting. From my point of view, this was all fixable. We just needed to implement a detailed, structured strategy that would actually lead to more customers and more valuable customers. I’d given them a solid plan to move forward.
Within a month, we saw a 179% increase in sales, selling out of products and able to take the profits and immediately reinvest them into the company to acquire more customers and expand.
Within three months, we were making 4.5X what they’d been making before I came on board.
so let me prove it to you
But first, read this disclaimer:
I have the benefit of years of knowledge and helping scale dozens of businesses.
The average person who buys any “how-to” information gets little to no results. I’m using these references for example purposes only.
Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic.
All purchases entail risk as well as massive and consistent effort and action. If you're unwilling to accept that, please DO NOT GET THIS eBOOK.
And yes, it took me time and energy to achieve my results…
And I Did It By Using Practical Methods That I’m About To Share With You On This Very Page…
The same Beauty Millionaire methods here are some of the same methods that top tier beauty brands from all over the world are using to compete in today’s landscape.
Beauty Millionaire is a framework designed to help beauty brands scale beyond the six- or seven-figure revenue barrier by making data-driven decisions.
...And in turn sell their products faster than ever before...
...All while refining marketing expenses so they can focus on expansion, upgrades or creating more efficiency and structure in operations.
...And best of all, they may even get a HUGE CHUNK of their time back.
And you can BET...
This Beauty Millionaire method will work, because it focuses on making data-driven decisions…
…instead of being bogged down by …
Content that doesn't make money
Agonizing over the "perfect" brand colors
Rapid product line expansion
Social media follower count
In fact: despite it having its place, we rarely (if ever) use any of that stuff to get you REAL results.
Instead We Reverse Engineer Your Business’ Weaknesses...
Like I said…
We’re all about making data-driven decisions, and it has the power to change everything for you…
…and I know that’s true…
Because it changed everything for me.
The Beauty Millionaire method allowed me to get rid of 99% of all the BS that I hated when it comes to scaling a brand…
Mindlessly editing the website
Choosing products randomly or based on personal preferences
Trying to come up with new email ideas every week
Struggling to figure out why ads aren’t working
Beauty Millionaire Freed Me From All That and It Allowed Me To Focus On The Change Makers In A Business
Here’s what my life used to look like (and If you’ve ever ran a beauty brand, then I’m sure you can relate)…
I call this the “Maze Of Doom”:
Step 1 - I would give all of the products the same amount of attention and promo rather than just focusing on one. (I needed a star of the show based on real data.)
Step 2 - I wouldn’t track any of my marketing efforts. (Just throwing spaghetti at the wall & hoping it sticks.)
Step 3 - I would overdo it on the copy. Too salesy. Too wordy. (I needed to find a balance between engaging and brevity.)
Step 4 - I wasn’t identifying the Key Performance Indicators (KPIs) to monitor (I needed tangible measuring sticks to define actual success or failure.)
Step 5 - I would spend hundreds of dollars on email marketing campaigns. (Until I figured out a loophole that would save so much money)
Step 6 - I made critical marketing decisions somewhat blindly and heavily reliant on trial and error results (instead of following a proven framework.)
Step 8 - Start over
The Maze Of Doom not only sucked, but kept me stuck for 3 years - forcing me to take a step back from my own entrepreneurial journey to reassess what I could be doing wrong…
To be honest…
...I almost gave up on this whole idea of helping people scale their companies
... But before I gave up..
I wanted to try something.
Something that - if it worked.
It would change everything.
And as you're about to find out, what I tried...
...It worked...
And I’ve turned it into a system…
…for you.
And I Put This Entire System In A 74 Page Book Called “Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand in Only 3 Months” And You Can Start Reading It In Just A Few Moments From Now…
But before you do.
I’d like to introduce myself and tell you about how all this came to be.
My name is Cody…
My life is pretty good…
I travel often and get to live in foreign places which satisfies my deep desire to feel free…
…like I'm capable of breaking through any walls around me
Because of this, I can control the way I'm experiencing reality. This way I feel secure in my decisions in life…
…which also makes me feel free.
Knowing that I possess the tools and resources to be whoever I want to be, to be wherever I want to be, and to live on my terms. It's an empowering feeling.
I'm happy in my spirit because I'm living with integrity. Any time I’ve done something that is not integral to me, it felt heavy on my shoulders. But when I live with integrity, I live happy.
People around me love me and wish the best for me. I'm surrounded by people who share their lessons with me, which I believe makes me more equipped for life every day. And I appreciate being surrounded by all the different talents people express.
One of the most important components is that I get to help people all the time. Helping someone transform into who they want to be is so inspiring. It's a constant reminder that anything is possible and all you have to do is learn how.
Through all of this, I am assured that I can rely on myself.
And others can rely on me too. I’m in a position where I can distribute resources to others. That makes me feel abundant and more human.
Here are some examples of what’s waiting on the other side of you scaling your brand...
As of writing this, I’m currently living in Atlanta, GA in a high rise I could only dream of before.
As We Get To Know Each Other… You’ll Quickly Realize That I’m The Luckiest Person On Earth - So Let’s Talk About Where I Was On So Let’s Talk About Where I Was On April 2021
I was 23 years old and living in Conyers, Georgia.
I had no money. I had no car.
I lived at my mom's house.
I had no idea what exactly I was going to do with my life.
... and I was a freelance marketer who just lost the perfect client with all the right components to scale, my only other client ran out of money, and my waist trainer business only got 2 sales in 2 months – one of them was my mom, the other was spam.
This meant I couldn’t secure my knockout testimonial that would give me leverage to attract more clients, get rich, and buy a BMW M4.
There’s a stupid myth out there..that you can scale a business by just spending more money on ads
… Well sometimes it doesn’t work like that..
And if you want a strong business, it is almost never the answer...
I know because I tried.
I gave it everything I had.
I gave it my BEST shot.
And it didn’t work.
Because I played by the rules, and I did everything right...
I ended up with No Results To Show For It And I Hated It…
I hated it because everything I learned about growing businesses felt like a lie. Like cheap tricks with minimal return.
I had goals, dreams and aspirations...I wanted more out of life...
...and using generic strategies wasn't going to work.
So I did what everyone else out there does in this situation.
I started looking for a way out.
I looked everywhere, and a few months later I found it.
I stumbled into a group chat where a group of guys were talking about how they were "Omnichannel Marketers" Scaling tiny brands from $17k/mo to $100k/mo in unbelievably short periods of time.
They were scaling massive fashion and beauty brands, spending hundreds of thousands of dollars every month on growing businesses.
They were propping up millionaires left and right.
This was a cool concept to me, and as I researched more and more, I found that most of them were just like me.
They also wanted to be rich and didn’t want to live like a caged bird.
The only difference was they knew exactly what to do and I was just guessing. They had systems.
The Beauty Millionaire Framework Is One Of The Most Legitimate And Easy-To-Use If You Want To Build A Big, Profitable Brand
Just think about it:
What do you need to grow? Customer list & sales.
How do you acquire more customers? Ads and emails. Get people interested in your products.
How do you acquire more sales? Get customers to purchase frequently. One customer should equal multiple sales.
How do you get someone to make multiple sales? Constantly promote your products. Make them offers. Foster a relationship that benefits the customer.
How do you form a great customer relationship? Quality of products, customer service and consistency.
Using the step by step process outlined in the Beauty Millionaire ebook was perfect for me...
And the best part that attracted me to doing it this way?
It Takes So Little Time
This means you can acquire and retain more customers without having to work 80 hour weeks...
All you have to do is follow every single step in a $4.99 ebook called Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand in Only 3 Months
And that was the birth of
my Business
After doing a bit of research - I started applying what I learned to one of the beauty clients at the agency I worked at.
I had no idea how to run Google Ads, or build successful email campaigns, or convert enraged customers into happy customers, or get celebrity reviews, or assess the lifetime cycle of a customer and engineer their journey for maximum satisfaction and profitability.
All I knew how to do was run Facebook Ads.
Here's what my client’s revenue looked like:
STUCK!!!
And even though I had years of experience growing companies in other industries
I still had to put the work in to learn how to truly grow a DTC brand in the beauty industry
Looking back, those first 3 years were brutal.
Late nights.
Hard work.
Stress.
That was my life and I was ready to quit.
But thankfully, I didn't...
That was 1 Year ago, And fast forward to today and it almost seems like a bad dream
I proved the idea of “following the traditional life path” to be all wrong…
Instead of living the life that my parents wanted or getting myself caught in a dead-end 9 to 5…
I'm literally helping others free themselves with the knowledge and strategies I’ve unearthed over the last several years.
Wanna Know What The Main Difference Is Between The Beauty Millionaire Method And Your Youtube “Guru” Way Of Doing Things?
You can put order to the chaos with industry-specific expertise and skip past all the general business advice.
Rather than doing all those things I mentioned above to get new customers (and keep them), here’s what it looks like now..
And The Result Of Using This New Way?
Which Naturally Leads To...
Shopify “ka-ching” notifications blowing your phone up like a drunk ex
And the best part is that you don’t have to be in survival mode anymore.
Now you just focus on quality control, improving the customer experience, and building your team – just like that you’re out of survival mode.
The really cool thing is that…
If you follow every step I teach, you end up with a stronger, more profitable brand...
But it’s much more than that...
It’s Actually A Pathway To Getting Your Time Back...
Look…
It’s no secret that entrepreneurship is a huge trend right now. Some people think it’ll be easier than a 9 to 5. Some people feel inspired to follow their passions through entrepreneurship. Some people are doing it because they think it’s the road to riches.
Regardless of the various reasons, there’s one that we all have in common (aside from profit).
We want to be in control of our time (even if it’s just a bonus reason).
Not only will these methods help increase your return on ad spend and improve customer satisfaction, but they will help increase efficiency in your business so that you can use your time and resources in more substantial ways.
Now, speaking of this method...
I’m going to share something a little bit disturbing with you.
Here it goes:
I am wrecking my profit margins and making the market more competitive by showing you this.
And the other gurus out there are making loads of money by teaching the opposite of what I teach (except it doesn't work).
Ready for it?
The #1 Mistake Everyone Else Makes Is Not Using Data They Already Have To Their Advantage
Here’s why:
There are two types of beauty brand owners out there.
There are "Sparklers" and there are "Fireworks".
Fireworks are gonna stick around long enough to make sure things pop off and really put on a show. They’re going to disrupt, and it’s gonna be something to see. But the "Sparklers"...
For my first five years - I was a Sparkler.
Sparklers are going nowhere fast with very little direction. They’re looking for something quick and easy. What they’re offering is underwhelming. And they burn out fast.
This isn’t sustainable.
This leads to a strategy that essentially consists of just throwing a bunch of stuff at the ground and hoping something pops.
And by focusing on this strategy - they spend a ton of time on…
Selling at industry conventions and trade shows
Testing a bunch of ads that are destined to fail
Constantly redesigning the website
Expanding product lines despite having too many old products still on the shelf
- Chasing the wrong audience
Sourcing the cheapest workers they can find (this always ends bad)
All of this requires time & energy.
The problem isn't that you’re using your time, energy and money. It’s that you’re using them against the growth of your business instead of for the growth of your business…and you don’t even realize it.
And this is the same exact thing that happened to me before I figured out the The Beauty Millionaire method..
The solution?
Scale Your Business With The Data You Already Have
That's right...
I said it. Look at the data that your business is collecting on a daily basis and then use it to find the secret sauce that makes your business a success..
…and then scale that information!
...Because it’s more advantageous to squeeze every drop of helpful information from the money you already spent on your business than to continue spending thousands of dollars taking random shots in the dark.
Been there. Done that. No, thanks.
So here's the deal...
...I explain everything in "Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand in Only 3 Months", a 74 page book that teaches you everything you need to know. It's no thicker than your pinky finger.
So Here's The Million Dollar Idea Behind The Beauty Millionaire Model
Right now, as you're reading this very page...
There's a lot of activity happening in the world of cosmetics and beauty.
People are looking for more diversity in their products. They’re looking for something that feels like it was made specifically for them – for their skin tone, their hair texture, their natural aroma, their skin type, their personal upkeep.
This has created an even more saturated beauty market full of brands trying to give people what they want. And at one point, it was nothing that a simple algorithm trick or an influencer couldn’t solve to help a brand rise above the fray.
But now, most of these beauty brands are looking for a new solution...
And as you may have guessed it - we have it.
And what's cool is that you put yourself in the position to provide a consistent experience to your customer base and they feel comfortable maintaining a relationship with your brand.
That's Right - Given A Choice They Rather Be Valued In A Relationship Than Forced Into A Quick Sale
And that's where Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand in Only 3 Months comes in...
It does this beautifully in 3 easy steps...
#1: Make offers that benefit the people they're promoted to
#2: Invite them to the party over and over again
#3: Double down on giving to your customers
And that’s the difference here.
When you scale your beauty brand using this method, the results are amplified and sustainable.
If your strategy consists of aimless trial and error or hyper-focusing on the packaging rather than the product, then the improvements you think you’re making will only lead you further away from your desired results. Not closer.
I’m not saying that these other improvements don’t matter. They just aren’t the change makers at this level.
What I’m saying is: if your goal is to break the seven figure barrier to become a millionaire entrepreneur, utilizing and building upon the strengths your business already has is actually the thing that’s going to make the difference here.
If you don’t have a strategy as the foundation for every pivotal decision you make for your business, you waste time and you lose money.
The Beauty Millionaire method requires you to track key pieces of data flowing through your business on a daily basis so that you can spot the opportunities for growth and execution!
This is information you can’t get anywhere else. It all has to come from the DNA of your business.
And that's why this is different.
And you know what? I'll Stake My Entire Reputation On This One Promise
You can turn your business around in 3 months.
And once you start using this Scale Your Beauty Brand method...
Getting beyond that six- or seven figure barrier will no longer be as daunting as it once appeared.
It’s an inevitability as long as you follow this guide.
Here’s what I want you to do now: set your calendar right now - set it to 12 weeks from today.
Because if you implement everything I will share with you in the Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand in Only 3 Months book…
…that’s when you’ll start seeing your first $83k+ months
That’s how simple this is.
I know how cliche that sounds…
But Just A Few Years Ago I Was Making The Same Mistakes As So Many Beauty Brands…
…But today, I know better.
Listen:
I don’t care how often you’ve tried to scale your brand…
I promise you this…
Anyone can break their revenue barrier with the right methods (more on this below)...
Ultimately I want you to know one thing...
If I Can Do This, So Can You!
Because I started knowing nothing about marketing or e-commerce, let alone the beauty industry. No mentors to guide me and watching vague YouTube videos to get an idea of what to do.
and here's another reason
you too can do this
It took me 3 years to "figure this out"...
...and another 2 years to perfect it.
It is safe to say that there isn't anything left for you to figure out.
I already did all of the hard work for you.
You just need to download this book and most importantly - implement it!
That’s it…
Here’s The Exact 3 Step System Revealed In The Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand in Only 3 Months eBook
Step 1 - You’ll learn how to properly run omnichannel ads specifically for beauty brands
Step 2 - You’ll learn the best practices to retain customers for a really long time and keep them coming back over and over again
Step 3 - You’ll learn how to convert the most impossible complainers into the best customers
Those are the 3 steps to scale your beauty brand in only three months.
All of this is revealed in the 74 page "Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand in Only 3 Months" ebook in step-by-step detail.
Making it a straightforward approach to scaling your business for the beauty brands that seek to break through the six- and seven figure revenue barrier.
And that's not all, becuase...
Here's What Else You're Going To Discover In The Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand In Only 3 Months
How To Accurately Identify Where You Make Money (So You Can Double Down In That Area)
How To Accurately Identify Where You Lose Money (So You Can Uncover and Expunge Waste)
Track And Analyze Marketing Efforts (So You Can Make Data-Driven Decisions)
How To Identify Key Performance Indicators (KPIs)
How To Utilize KPIs To Your Advantage
How To Use Data-Driven Decisions to Optimize Your Marketing Strategy
How To Simplify Copy
How To Improve Website Elements For Optimal User Experience
How To Choose The Right Platform For Your Brand
How To Deal With Low Conversion Rates
How To Improve Your Product Images
How To Acquire More Customers
How To Improve Ad Performance
How To Overcome Ad Fatigue
How To Accurately Judge Creatives
How To Define Your Ideal Customer
How To Segment Your Audience
How To Analyze Customer Behavior And Preferences
How To Effectively Use Search Engine Marketing to Reach Your Ideal Customer
How To Create Effective Search Ad Campaigns
How To Maximize ROI With Search Ads
How To Effectively Use Email Marketing To Drive Revenue Growth
How To Create Effective Email Campaigns And Flows
How To Implement Loyalty Programs To Encourage Repeat Purchases
…and so much more.
We’ll also show you how to turn all of these tips into significantly more revenue and stronger customer base!
If scaling your beauty brand to greater heights is what you seek, this is the ultimate guide on how to do it.
Plus I'm Going To Give You A Bonus Chapter On Addressing Negative Customer Feedback
Your ability to maintain a solid customer base is a vital part of scaling your beauty brand.
So, addressing negative customer feedback effectively can make all the difference between being a stagnant small business and being a solid brand capable of carving out a real space for itself in a crowded marketplace.
And Before You Download The "Beauty Millionaire: Secrets to Scaling Your Online Beauty Brand In Only 3 Months" eBook…I Want You To Know That There's No Catch!
I realize this is very inexpensive and that I’m practically giving it away…
And you’re probably wondering:
“If you’re doing so well with this, why would you give it away for next to nothing?”…
So there has to be a “catch”…
I mean there are some websites out there that offer you a great deal on something but then they stick you in some program that charges your card every month.
This isn't that.
There's NO hidden "continuity program" you have to try.
I'm literally giving you this entire book, for $4.99, as a means of putting my best foot forward and demonstrating real value.
My hope is that you'll love it and make a lot of money for years to come. But with all that said, there is ONE thing to keep in mind:
This Won’t Last Long
The truth is...
I was planning on selling this book for $37, but that meant I had to print copies of it, store them and ship them.
Which would eat up profits and also make it much more difficult to help more people.
But then I realized hey - this is an eBook, it doesn't cost me anything to sell other than a few bucks to advertise it.
So... my goal becomes easily achievable
By Lowering The Price To $4.99 It Allows Me To Impact More People And Help Them Scale Quickly And Sustainably
I consider that at true win/win...
Also in most cases, I take a loss when selling the book at this price.
It costs me just over $25.00 in advertising expenses to sell one book.
So why would I do that?
Simple. I'm making this offer with the idea that you'll be very impressed with what I'm giving you today, and you'll want to do more business with me in the future.
I'm betting that you'll enjoy the book so much that you'll call and ask to become one of my private clients.
Pretty straightforward.
Anyway - with all of that said, this is a limited offer.
You're Also Getting Our Media Buying Decision Quiz!
This is a qualitative calculator that our facebook ad buyers use to get simple and clear direction to make unprofitable ads profitable again.
And there's no charge for it. I want you to have this as my gift for checking out the book.
Plus, I’m also including these amazing bonuses valued at $197
- Brand Identity Worksheet for Beauty Brands - Get your employees to work harder
- Inventory management calculators
- How-to guide for getting your ad account restrictions released
Oh. And in case you're wondering ...
Yes.
Of course, there's a money-back guarantee…
The BEST Money-Back Guarantee
In The World
Here’s the world’s best guarantee.
I know that before I get into anything…
…I’d like to know what I’m buying and that a solid money-back guarantee backs it.
And I want you to be comfortable with this purchase.
…even if it is just $5
So here’s what I’ve arranged:
Download the eBook, read it out, but more importantly, apply what you learn from it.
And if you’re not blown away by what you learn, then just shoot me an email and request a refund within 30 days.
We’ll refund you your $4.99 and let you keep the Beauty Millionaire Secrets to Scaling Your Online Beauty Brand ebook free of charge.
How’s that for the world’s best money-back guarantee? I’d say pretty good!
And since you’ve made it this far, I’ll assume you’re ready to order, so with that in mind...
The BEST Money-Back Guarantee
In The World
And since you’ve made it this far, I’ll assume that you’re ready to order, so with that in mind...
This Offer Expires In 2 Days
so Here’s How To Order Today...
Click the button below and fill out the order form, and you’ll be reading the 2 Hour Agency in the next 2 minutes.
Price: $5.60
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I’ll talk to you in our private group that you’ll get instant access to as soon as you download your copy of the Beauty Millionaire ebook.
Until then, to your success,
Cody Fairweather
P.S. Remember, the Beauty Millionaire Secrets to Scaling Your Online Beauty Brand eBook comes with The BEST Money-Back Guarantee In The World.
Download it, read it, implement it, and get results.
And if you’re unhappy for any reason (and I mean ANY), just let me know, and we’ll refund you your $4.99
Here's What's Included In The Book
How To Accurately Identify Where You Lose Money (So You Can Uncover And Expunge Waste)
How To Improve Website Elements For Optimal User Experience
How To Acquire More Customers
How To Maximize ROI With Search Ads
How To Effectively Use Email Marketing To Drive Revenue Growth
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Exclusive Video Training
$700,000 Website Template
Quickstart PDF Guide
2 Hour Agency Community
7 Day Fast Start Video Series
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"You don't have to be a genius or a visionary or even a college graduate to be successful. You just need a framework and a dream."
Michael Dell, founder of Dell Technologies
DISCLAIMER: This is not an endorsement from Michael Dell
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